Overview of Consumer Confidence#

British consumer confidence has recently plummeted to its lowest point in 18 months, signaling growing concerns among households about rising prices. This decline is linked to the ongoing economic fallout from the Iran war.

GfK Consumer Confidence Index#

The GfK consumer confidence index, a key measure of how optimistic or pessimistic consumers feel about the economy, dropped to -25 in April from -21 in March. A negative score indicates that more people feel pessimistic than optimistic about the economic outlook. This index is the longest-running survey of its kind in Britain, providing valuable insights into consumer sentiment.

Historical Context#

This latest reading is the lowest since October 2023, a time when the UK was experiencing a brief recession in the latter half of that year, following a period of high inflation rates. The increase in price expectations among consumers suggests that many are bracing for further economic challenges ahead.

Survey Release Details#

The survey results were released on Thursday, a day earlier than planned, due to an embargo being broken. This early release highlights the urgency and relevance of the findings in the current economic climate.